Marriott operates over 9,400 properties across more than 140 countries and territories. The company manages a diverse portfolio of 36 hotel brands, including luxury names like The Ritz-Carlton, St. Regis, and JW Marriott, as well as midscale and economy options such as Courtyard by Marriott and Fairfield by Marriott. Its loyalty program, Marriott Bonvoy, boasts over 248 million members worldwide.
Marriott operates through a combination of owned, managed, and franchised properties. In 2024, the company reported:
Revenue: $26.2 billion
Operating Income: $3.77 billion
Net Income: $2.38 billion
Assets: $26.2 billion
Equity: ($2.99 billion)
Despite strong performance in luxury segments, Marriott has faced challenges in its budget and select-service properties, leading to a revised 2025 revenue forecast. The company now anticipates room revenue growth of 1.5% to 2.5%, down from a previous estimate of 1.5% to 3.5%.
In recent years, Marriott has diversified its offerings to include extended-stay apartments and economy hotels. Notably, the acquisition of City Express in 2022 marked Marriott's entry into the budget hotel sector. The company is also expanding into the serviced apartments market, with plans to debut its first such property in Madrid by 2027.
Founded by J. Willard Marriott, the company began as a modest A&W root beer stand in 1927. Over the decades, it evolved into a global hospitality leader. Marriott's commitment to quality service and innovation has been integral to its enduring success.
As of September 22, 2025, Marriott's stock (MAR) closed at $264.10, approximately 14% below its 52-week high of $307.52 reached in February. Despite market fluctuations, Marriott remains a significant player in the hospitality industry.