Sales Strategy & Planning
Develop and implement sales plans aligned with company objectives.
Set targets, forecast sales, and track performance metrics.
Identify market trends, new business opportunities, and competitor activity.
Team Management
Recruit, train, and supervise sales executives or representatives.
Monitor team performance, provide coaching, and ensure targets are achieved.
Conduct regular meetings and performance reviews.
Customer Relationship Management
Build and maintain relationships with key clients and partners.
Handle escalated customer issues and ensure satisfaction.
Represent the company at trade shows, exhibitions, and client meetings.
Revenue & Reporting
Achieve or exceed monthly and annual sales goals.
Manage sales budgets, expenses, and profitability.
Prepare sales reports for senior management and analyze sales data for improvement.
Collaboration
Work closely with marketing, finance, and product teams to align business goals.
Provide market feedback for product improvement or new offerings.
Performance Incentives / Commission:
A major part of a sales manager’s compensation; based on achieving or exceeding targets.
Can range from 10–40% of base salary depending on the company.
Annual Bonus / Profit Sharing:
Rewards for company or regional sales performance.
Travel Allowance & Fuel Reimbursement:
For field visits, client meetings, or sales trips.
Mobile / Internet Reimbursement:
For official communication and CRM updates.
Medical Insurance (self and family)
Accident Insurance / Life Cover
Wellness programs in corporate setups
Paid Leaves (casual, sick, annual, and sometimes birthday leave)
Flexible working hours or hybrid options in corporate sales roles
Company holidays and offsite meetings
Sales training and leadership programs
Promotion pathways to Senior Sales Manager, Regional Sales Head, or Business Development Manager
Exposure to strategic planning and client management
Company car or transport allowance
Laptop and phone
Recognition awards (Top Performer, Best Team, etc.)
Discounts on company products/services