Target Market: Budget-conscious consumers, tier-2 and tier-3 cities in India
Product Categories:
Apparel: Men, Women, Kids
General Merchandise: Household items, kitchenware, accessories
FMCG: Groceries, personal care, cleaning products
IPO: Launched in December 2024 for ~₹8,000 crore ($944M)
Stock Exchanges: Bombay Stock Exchange (BSE), National Stock Exchange (NSE)
Revenue Growth: ~17.4% YoY (FY24)
Profit After Tax (PAT): ~43.8% YoY increase (FY24)
Accelerating store launches post-IPO
Focus on new cities and strengthening presence in existing markets
Cash reserve for growth: ~₹700 crore