Achieve monthly, quarterly, and annual sales targets through effective channel management.
Drive secondary sales by ensuring regular order flow from distributors and retailers.
Expand product reach and ensure SKU-wise availability in all key outlets.
Analyze sales trends, market share, and competitor activities to optimize territory performance.
Handle General Trade (GT) and Standalone Modern Trade (SAMT) outlets in the assigned territory.
Appoint, manage, and monitor distributors and stockists for effective coverage.
Ensure timely billing, delivery, and payment collection from channel partners.
Monitor distributor ROI, stock levels, and ensure healthy channel profitability.
Ensure product visibility, planogram compliance, and shelf space share in retail outlets.
Implement promotional schemes, trade offers, and product displays.
Conduct in-store brand activations to increase consumer engagement.
Supervise merchandising teams to maintain planogram and branding standards.
Identify new retail outlets and potential markets for product placement.
Negotiate with retailers to onboard Deoleo products.
Build strong long-term relationships with trade partners and ensure brand loyalty.
Submit daily/weekly sales reports and update on market trends.
Coordinate with the Area Sales Manager (ASM) and Marketing Team for promotions and schemes.
Provide market feedback on pricing, competitor activity, and customer preferences.
Use sales analytics tools or CRM software (if applicable) to track performance.
Lead and motivate Sales Representatives / Merchandisers under your area.
Train field staff on product knowledge, selling skills, and market behavior.
| Benefit Type | Description |
|---|---|
| 💰 Competitive Salary Package | Fixed pay aligned with FMCG sales benchmarks. Includes incentives for achieving targets. |
| 🎯 Performance Incentives / Bonus | Monthly or quarterly bonus based on primary & secondary sales achievement. |
| 💸 Quarterly Sales Schemes | Rewards for top performers — gift vouchers, bonus trips, or cash incentives. |
| 🏦 Provident Fund (PF) & Gratuity | Standard statutory benefits for long-term financial security. |
| 🚗 Travel Allowance / Fuel Reimbursement | Since the role involves travel to retail outlets and distributors. |
| 📱 Mobile & Internet Allowance | Reimbursement for phone and data expenses used for business. |
| 💳 Daily Allowance (DA) | Given for field visits, trade promotions, or outstation travel. |
| Benefit Type | Description |
|---|---|
| 🏥 Health Insurance (Medical) | Health coverage for the employee and dependents (spouse, children, parents). |
| 💊 Accidental & Life Insurance | Covers work-related or travel-related incidents. |
| 🧘 Wellness Programs | Annual health check-ups and optional gym/wellness reimbursements. |
| 🩹 Paid Sick Leave | Available for personal or family medical reasons. |
| Benefit Type | Description |
|---|---|
| 🏡 Flexible Working Hours | Some flexibility due to market and client meeting schedules. |
| ✈️ Travel Exposure | Opportunity to visit new cities and markets as part of sales expansion. |
| 🍱 Meal Allowances / Food Facilities | Provided during travel or on field assignments. |
| 🎉 Festival Bonuses / Gifts | Given during festive seasons (e.g., Diwali, New Year). |
| 💳 Company Rewards & Recognition Programs | Recognition for achieving sales and distribution milestones. |
| Benefit Type | Description |
|---|---|
| 🎓 Sales Training Programs | Structured learning on trade marketing, negotiation, and distribution management. |
| 🌐 On-Job Learning | Hands-on exposure to channel management and modern FMCG sales systems. |
| 📈 Growth Opportunities | Promotion track to Assistant Sales Manager → Area Sales Manager → Regional Manager. |
| 🧠 Mentorship | Guidance from senior leaders to enhance business acumen and leadership skills. |
🏆 Top Performer Awards & Incentive Trips (Domestic or International)
🎁 Annual Performance Bonus
🎊 Team Celebrations, Conferences, and Company Retreats
🌟 Employee Recognition Certificates / Trophies
How it started & Evolution Initially, Delhivery began as SSN Logistics Ltd focusing on hyperlocal express delivery (flowers, food, etc.) in Gurgaon. Very soon, recognizing the potential of e-commerce in India, they shifted focus: by Aug... Read More